E-mail marketing is an effective tool to drive new and repeat business to your store. Well-executed campaigns keep your brand top-of-mind by delivering targeted messages to in-boxes of people already familiar with you. Our managed email marketing services include the following:
- Consultation & Set-up – First things first, you need a clean e-mail list. The e-mail marketing specialists at Solid Cactus will import and cleanse your present mailing list. Then, you’ll receive a personal consultation to discuss industry best practices and outline a strategic plan for your first e-mail blast.
- Professional Design & Content – The highest-converting email marketing messages contain a careful balance of graphics and content. Our award-winning designers will create a visually-appealing design that matches your existing branding; meanwhile, our skilled marketing writers produce sizzling copy and subject lines to communicate your promotional message. The words and visuals work in tandem to ultimately lead to an open, a click-through– and a sale. Our solutions offer varying levels of e-mail template customization to meet your specific needs.
- Monitor & Analysis – Thanks to robust analytics programs, there is so much data available when it comes e-mail marketing; we’ll help you make sense of it. Your dedicated specialist will review and analyze the numbers after each send and use that data to develop a strategy for the next campaign.
