Extensive work is involved in setting up and maintaining an affiliate marketing program. Solid Cactus’ affiliate management team specializes in just that, and provides the following:
Account Setup – Solid Cactus affiliate marketing specialists spend quality time on the ground level to make sure your strategy is in place:
-Competitive Analysis – our goal-oriented specialists perform thorough competitive landscaping and plan an initial strategy.
-Establishing Program Terms- we’ll help you create an enticing program appealing to publishers, while minding your cost-per-acquisition (CPA).
-Banner Design & Ad Copy – using industry best practices, our affiliate marketing specialists develop the creatives your valued publishers need to advertise your products.
Publisher Recruitment – you can’t have a successful affiliate program without quality, reputable publishers that fit your target demographic. Solid Cactus does the legwork for you by constantly recruiting new publishers (content sites, search engines, etc.) and continues to nurture those relationships.
Program Maintenance – keeping campaigns fresh, creatives up-to-date and offering special incentives is key to the success of your affiliate marketing efforts. Our affiliate management specialists constantly look for ways to optimize your affiliate program.
Monitoring & Analysis – our affiliate marketing specialists monitor your account daily and provide detailed performance reports weekly and monthly. This data is used to determine trends or find new opportunities.
